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LABBRAND and Indeed + Glassdoor Partnership in Southeast Asia: What Does This Mean for the Employer Brand Impact?

Singapore – 26 September 2024 – LABBRAND, the leading independent global brand consultancy, and Indeed + Glassdoor, an authority in job postings and employer reputation, are thrilled to announce a strategic partnership aimed at enhancing the employer brand impact to bring about positive change on one’s brand, business, hiring and recruitment.

This partnership brings together a ‘Brand Guardian’ (LABBRAND) and a ‘Platform Enabler (Indeed + Glassdoor), creating a powerful synergy targeted at cultivating a compelling employer brand, nurture positive brand culture backed by comprehensive employer brand performance and market Insights. It aims to identify and strategically address different challenges that may impact one’s perceptions and performance amongst talents within and beyond the platforms. By leveraging each other’s strengths, these two organizations are poised to deliver and value-add with top expertise and excellent track record in their respective fields.

“We are excited to collaborate with Indeed + Glassdoor and combine our strengths to bring unprecedented value to our clients and the industry as a whole,” said Jessalynn Chen, Managing Director, SEA of LABBRAND. “With reputation today being a necessity and no longer an asset, this partnership represents a significant milestone for us and aligns perfectly with our commitment to deliver strategic brand management consultancy.”

Sam Dennis, Senior Manager, Agency & Channel Partnerships – Asia, added, “This partnership is a game-changer for us at Indeed + Glassdoor. By working together with LABBRAND Singapore, we are not only enhancing our offerings but also setting new standards because having a strong employer brand with positive reviews attracts top-tier candidates, but also boosts employee engagement, loyalty, and overall business performance. We look forward to achieving great things together.”

The partnership has officially commenced.

For more information about the partnership and upcoming projects, please contact the representatives from LABBRAND or Indeed + Glassdoor .

About LABBRAND

LABBRAND, is a leading independent global brand consultancy founded in Shanghai in 2005 with offices in Paris, New York, Singapore, and Kuala Lumpur. Through seamless coordination of our expertise in Insights, Strategy, Naming and Design, we translate brand ideas into impactful identities and experiences that strengthen brand equity. Bringing strategy, creative experience and culture altogether into comprehensive brand systems to create and develop successful brands. Guiding clients through every stage of the brand development journey – from inception and execution to management. LABBRAND has been recognized by the world’s most influential award organizations, earning over 70 prestigious accolades including iF Design Award, Red Dot Design Award, London International Awards (LIA), Transform Awards in Asia, North America and Europe.

About Indeed + Glassdoor

Indeed is the #1 job site in the world and a global job matching and hiring platform. More people get hired on Indeed than any other site because we put job seekers first, giving them access to search for jobs, post resumes, research companies and more. With our partnership with Glassdoor, we aim to streamline – job postings and managing your employer brand making it easy to manage.

LABBRAND Media Contact :
Jessalynn Chen
Managing Director, SEA
LABBRAND
jessalynn.chen@labbrand.com

Indeed + Glassdoor Media Contact:
Sam Dennis
Senior Manager, Agency & Channel Partnerships – Asia
Indeed + Glassdoor
sdennis@indeed.com

We are different, in a good way

Our strong ability to guide brands in winning the Chinese market.

We have a strong brand and reputation among local, regional and international clients in our ability to help them tackle this unique and challenging environment. Adopting the Silk Road ideology, our team is here to guide our clients through a discovery journey into the China market.
We are a robust team with world-class support through other offices in the region | globally.

We leverage our deep expertise and exemplary global support from offices overseas to ensure strong project turnaround and accountability, fostered by local understanding and specific client needs.
We are a leader in Brand Tech in Asia with our new cutting-edge initiatives.

As your guiding partner in brand innovation, we understand the importance of innovation ourselves. We are a pioneer in Brand Tech combining branding strategies with the power of technology by fronting new initiatives in Labs3.io, and collaborating through innovative brand partnerships to fuel our expertise in specialized areas.
Our scalability and flexibility for clients of all sizes and industries.

We have experience working on very diverse projects. We take pride in understanding our clients by asking the right questions and immersing ourselves entirely. Our client-first approach means selling only services that matter, giving a right fit scope by tailoring different aspects of our brand methodologies, pricing and packages to best support our clients' utmost needs.
We transform companies into human enterprises through our all-encompassing branding methods.

From creating brand identities and innovation, to digital experiences and cultural transformation, our multi-disciplinary and cross-functional teams are always ready to share our expertise through a non-silo, collaborative approach with our clients. We are a guiding partner in the creation of brand value, delivering strong brand transformations.

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